ORIENT ELECTRIC - CK BIRLA GROUP

ORIENT ELECTRIC formerly ORIENT PSPO - Orient Electric is the most innovative and largest fan Manufacturer in the country who has always focused on innovation and is driven by latest technology to keep up with today's trend, It is also the second largest manufacturer of LED bulbs in India and the first Indian lighting brand to have been awarded BEE star rating for LED bulbs, the companies everlasting innovation makes it among the top 3 Best Fan Manufacturers in india to control almost 35% of the market share with well-organised distribution network driven by over 4000 dealers, 1,25,000 retail outlets and a strong service network covering 450 cities. 

Orient has not only been a leader for the best fans in india, it is also the largest exporter for fans with a market presence in over 35 Countries, it controls over 65% of the market share in exports. Lately orient was awarded the SUPERBRAND for its excellent performance and Sales, Orient has been expanding its portfolio and has a complete in house Range of Ceiling Fans, Table Fans, Pedestal Fans, Multi Utility Fans, Exhaust Fans, Industrial Fans, Water Heaters, Led Lighting, MCB's, Switches, Mixer Grinders and Many More, with 60 years of experience orient stands with out of the box experience in manufacturing making it superior compared to its competitors, Orient Electric takes pride in its R&D capabilities, spirit of continuous innovation and commitment to manufacture cutting-edge lifestyle electrical products that meet the needs and expectations of new age consumers. It has fully integrated manufacturing facilities based in Kolkata, Faridabad, Noida and Guwahati.

Lately orient has developed the best BLDC Range of Ceiling Fans keeping at edge many manufacturers,with excellent quality motors at the most competitive prices orient stands to gain over competition.


The CK Birla Group is a growing US $2 billion conglomerate that has a history of enduring relationships with renowned global companies.

With over 25,000 employees, 41 manufacturing facilities, 21 service delivery locations and numerous patents and awards, the Group’s businesses are present across five continents. They operate in three industry clusters: technology and automotive, home and building and healthcare and education.

These companies are strengthened by shared guiding principles that include a focus on long-term value, trust-based relationships and philanthropy. Each business is transforming to build on the collective strength and synergies of the Group’s size and span.


HISTORY TILL DATE

1939  The Journey Begins

1954  Inducted into CK Birla Group

1990 Developed & Patented PSPO technology

2008 Enters into Lighting Business

2011 Forays into Home Appliances Business

2014 New brand identity unveiled

2015 Ventures into Switchgear Business

2016 Receives BEE star rating for LED lamps

2017 Orient Electric demerges as a separate entity

2018 Launch of the Most Premium Range of ABS Blade Fans - AERO SERIES 

2019 Launch of the Lifestyle Segment Fans & IOT FANS with BLDC / Inverter Technology

2020 Launch of the Most Energy Efficient BLDC Fans - I SERIES


LATEST MODELS OF FANS BY ORIENT ELECTRIC 






















LAUNCH OF THE LATEST I SERIES FANS

TRANSFORMATION OF TECHNOLOGY

As per new rules set by the Bureau of Energy Efficiency (BEE), from July 2020, it’ll be mandatory that all ceiling fans must have star ratings varying from one star to five stars as we have for products like air conditioners and refrigerators. If you compare the old ratings to new ratings, the old 5-stars rated fan would now be equivalent to the latest 1-star rated fan. This is being done to promote energy efficiency, and then higher the star ratings, higher will be the power savings. Also, this is how the brand helps you in doing your bit for the environment in reducing the carbon footprint and save money, too.


BLDC OVER REGULAR AC MOTOR CEILING FANS


Speed

Regular Fan / Watts

BLDC Power Saver / Watts

Low

12

3

Medium

39

12

High

75

32










Saving Calculation

Ordinary Fan

Cost of Running BLDC Fans

power consumption per hour at high speed (watt)

70 W

32 W

Units Consumed per Month per month @ 16 hours a day

33.6

15.4

Electricity Cost at Rs 6 Per Unit for 2 years

4032

1843








SO Say good bye to your Regular fan and bring home an Inverter fan

Inverter technology increases the durability of the motor, reduces motor noise & also doubles the efficiency, these motors don't heat up and burn energy instead cools your space better.


Speaking of i-Series, all of the fans in this range are BEE 5-star rated as per the new norms and have 50% better service value than the ordinary fans. Not only these fans operate silently, but they also deliver an astounding 230 CMM air delivery. Since these are inverter fans, they work smoothly even at low voltages, which is a plus point compared to traditional fans. All three variants of i-series range, i.e., i-Float, i-Floral, and Hector 500, offer great looks, are aerodynamically designed, and have a super-efficient noiseless motor, 100% rust-free blades and high-gloss premium finish.



What is Inverter technology?

Inverter motor or Inverter Technology motors are advanced BLDC motors.
I-SERIES BY ORIENT ELECTRIC FANS are built with advanced Inverter technology-based motors which save up to 50% electricity, reduce motor noise and even run on low voltages. They visually depict a floating effect while running and are also available with IOT (Orient Smart App & Voice-controlled) versions.








FEATURES OF THE LATEST I SERIES FANS 


FEATURESI FLOATI FLOAT IOTI FLORALHECTOR500
POWER SAVING 32W BLDC INVERTER MOTORYESYESYESYES
REMOTE CONTROLNONONONO
VERY SILENT MOTORYESYESYESYES
230 CMM AIR DELIVERYYESYESYESYES
ALUMINIUM BODY MOTORYESYESYESYES
DESIGNER RINGYESYESYESNO
IOT SUPPORTNOYESNONO
REMOTE CONTROL SUPPORTYESYESYESYES
AERODYNAMIC DESIGNYESYESYESYES
PRICE RANGE4800530040003000

Over all the i float and i float iot the best buy as per the features, the hector 500 doesnt stand far away - hector 500 has the same motor with the same capacity and power saving, the looks is simple and the advantage about the hector 500 is the price which is least in the branded space of the best BLDC ceiling fans in india. hector 500 can be used over a normal regulator in any household. HECTOR 500 has 4 colors - White / Pearl White / Topaz Gold & Brown.







I Float IOT & I Float are unmatchable BLDC Ceiling fans with Features that meets todays demands the fans are modular with a chromium ring that enhances your room decor the ring on the fan portrays a space station - a noiseless motor makes it far better than a regular ceiling fan. I Float fans are built in 4 colors - White / Space Grey / Lakeside Brown / Black.






MOST BLDC FANS IN INDIA HAVE A BUILT IN REMOTE CONTROL WHICH IS CONVENIENT TO SOME AND INCONVINIENT TO MANY, AS THE REGULATOR ON YOUR SWITCH BOARD WOULDNT WORK IN SUCH CIRCUMSTANCES, ORIENT I FLOAT / I FLORAL & HECTOR 500 WOULD WORK PERFECTLY OVER A REGULAR HOUSEHOLD REGULATOR.


AVS PRESENTATION OF ORIENT I SERIES FAN